LEGO Friends *so* successful - Demand beats Supply! Sell *twice* what expected!

via ToyNews

And The LEGO Group report: http://aboutus.lego.com/en-us/news-room/2012/august/half-year-result_2012/

 "Build on girls!"

UPDATE: December 2012

LEGO Friends sales triple!

Now more girls are building with LEGO bricks than ever before!  The spatial, technology, engineering & math skills gained by those girls will aid them in their life's choices in education & careers!





1 comment:

Miles Flinn said...

still popular as ever! And ppl thought they wouldn't like the new "mini-dolls

I am shocked a CMF about friends hasn't been done yet